CASE STUDIES | The Source

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Case Studies

Sales Promotion / Activation / Roadshow

Advertising
- Print Design & Production
- TVC and Video Creative & Production
Branding
- Brand Strategy / VI Design
- Communication Strategy
- Marketing Research & Analysis
Marketing Services
- CRM / Direct Marketing
- Exhibition Design & Production Services
- In-store POSM / Merchandising & Logistics Management
- Sales Promotion / Activation / Roadshow
Digital Creative
- Digital Integrated Campaign
- Digital Advertising
Digital Technology
- UX / UI Design & Development
- AR / VR
- Data Management
E-Commerce
- E-Commerce Communication Design
- E-Commerce Operation & Maintenance
Media Buying
- Traditional Media Buying
- Digital Media Buying
- Sponsorship / IP
Media Planning
- Media Strategy & Planning
- SEO / SEM
PR
- PR Event
- Media Relation
- Crisis Management
- CSR
- Entertainment / Celebrity Cooperation
Social Media
- EPR/IWOM
- Content Development
- KOL Marketing
- WeChat / Weibo Management
Agency Management
- Agency Model
- Agency Review
- Agency Pool Setup
- Agency Relationship
MarCom Optimization
- Media Auditing
- Cost Benchmarking
- Performance Evaluation
- Investment Assessment

Industry

.Com
Alcohol
Auto
Beauty, Cosmetics
Beverages
Building Materials, Equipment, Farming
Culture, Education
Energy
Entertainment, Media
Finance, Insurance
FMCG
Food
Fuel, Oils
Furnishings, Household Appliances
Healthcare, Pharmaceutical
Household Products
Jewelry, Watches
Luxury
Office Machines, Office Supply
Personal Electronics
Property
Public Services
Restaurants
Retail, Apparel
Sporting goods
Telecoms
Tobacco
Travel, Tourism
Miscellaneous
Cross Categories

Sales Promotion / Activation / Roadshow Clear

The Harbin Back Rack Hack

Harbin Beer 2025

BBDO China

Moxy Hotels Play Beyond

Moxy Hotels 2022

Media.Monks

Burberry - World’s first NFTs curated by nature

Burberry 2022

Media.Monks

A High-end Beauty Brand - Achieved 3x Dormant Users Recalling Rate During the "Double 11" Shopping Festival

A High-end Beauty Brand 2021

DeepZero | iPinYou

CLEAR & Tmall Drone Show

CLEAR & Tmall 2021

Always

DS 7 The 2021 largest fashion item

DS7 2020

Publicis WORLDWIDE

After the epidemic,Ciningji stayed with you at the double festival

Ciningji 2020

iNSPIRE

Fried Chicken Action

Mcdonald 2020

BBDO China

2020 HSBC Private Banking City Cultural Walk

HSBC 2020

Always

Xian Janssen X Guo Da Pharmacy Square Dance Competition

Xian Janssen X Guo Da Pharmacy 2020

Always

Roewe i6 PLUS X Douyin — Shake up car marketing, distinctive PLUS

Roewe 2019

arkr GROUP

L'Oréal Youth Code Pop-up

L'Oréal 2019

Always

"嘉你更精彩" summer football marketing campaign

Carlsberg 2018

arkr GROUP

Maniform – #Hold the cup with Maniform#

Maniform 2018

arkr GROUP

Wyeth S-26 Little Talent Launch

Wyeth 2018

Always

Overall PR and Social Communication for Dongfeng Reynolds ESPACE Launching in China

Dongfeng Reynolds 2017

Trends

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