CASE STUDIES | The Source

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Case Studies

Content Development

Advertising
- Print Design & Production
- TVC and Video Creative & Production
Branding
- Brand Strategy / VI Design
- Communication Strategy
- Marketing Research & Analysis
Marketing Services
- CRM / Direct Marketing
- Exhibition Design & Production Services
- In-store POSM / Merchandising & Logistics Management
- Sales Promotion / Activation / Roadshow
Digital Creative
- Digital Integrated Campaign
- Digital Advertising
Digital Technology
- UX / UI Design & Development
- AR / VR
- Data Management
E-Commerce
- E-Commerce Communication Design
- E-Commerce Operation & Maintenance
Media Buying
- Traditional Media Buying
- Digital Media Buying
- Sponsorship / IP
Media Planning
- Media Strategy & Planning
- SEO / SEM
PR
- PR Event
- Media Relation
- Crisis Management
- CSR
- Entertainment / Celebrity Cooperation
Social Media
- EPR/IWOM
- Content Development
- KOL Marketing
- WeChat / Weibo Management
Agency Management
- Agency Model
- Agency Review
- Agency Pool Setup
- Agency Relationship
MarCom Optimization
- Media Auditing
- Cost Benchmarking
- Performance Evaluation
- Investment Assessment

Industry

.Com
Alcohol
Auto
Beauty, Cosmetics
Beverages
Building Materials, Equipment, Farming
Culture, Education
Energy
Entertainment, Media
Finance, Insurance
FMCG
Food
Fuel, Oils
Furnishings, Household Appliances
Healthcare, Pharmaceutical
Household Products
Jewelry, Watches
Luxury
Office Machines, Office Supply
Personal Electronics
Property
Public Services
Restaurants
Retail, Apparel
Sporting goods
Telecoms
Tobacco
Travel, Tourism
Miscellaneous
Cross Categories

Content Development Clear

Fliggy – A hot style travel IP, refresh the Chinese travel new posture

Fliggy 2018

arkr GROUP

VIPKID X Pizza Hut Cross-border integrated marketing

VIPKID 2018

arkr GROUP

Levi's®「Brand remodeling Triple victory 」

Levi's® 2018

arkr GROUP

HUAWEI X PRO – Discover New Profession Species

HUAWEI 2018

arkr GROUP

Never ending travel, more than travel

Marriott Bonvoy 2018

UNIQUEAD

Burger King Xmas Campaign

Burger King 2017

arkr GROUP

Pizza Hut X Scent Library，Durian Pizza Perfume

Pizza Hut 2017

arkr GROUP

McDonald’s x Minions

McDonald’s 2017

TBWA\China Group

Momo - Get to Know Me

Momo 2017

TBWA\China Group

NIKE AIR MAX DAY

Nike 2017

Mindshare

ONE PHONE, ONE INSTRUMENT & ONE BAND

Corona 2017

reload

There's no strange road in the heart

Didi 2017

UNIQUEAD

NIKE ANIME MASHUP CONNECTING GENERATION Y

Nike 2016

Mindshare

Mars - Snickers

Snickers 2016

BBDO

LONDON COMMUNITY OF URBANIST

BMW MINI 2016

UNIQUEAD

Pepsi – 2016 "Look at my 72 changes, bring joy home" Spring Festival marketing

Pepsi 2015

arkr GROUP

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