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Starred by 3 Celebrities: Samsung GALAXY S4 Journey

Description

Challenge:

How to make Samsung S4 a hit and change consumers’ mental fatigue with GALAXY series products?

Idea and Execution (Solution):

Make “glamour” with “hot spot&r

Release Date

2014

Client

Samsung

Brand

三星S4手机

Agency

Cheil PengTai since 2000 ipengtai.com irenelam@cheil.com View Agency Profile

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