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MSL China

since 1994 www.mslgroup.cn

Holding Company Publicis Groupe

Company Type Holding Company

Locations Shanghai, Beijing, Guangzhou

Employees 201-500

Service Scope

PR Branding Marketing Services Social Media

Industry

FMCG Auto Beauty, Cosmetics Personal Electronics .Com

Introduction

MSL China is the flagship Public Relations firm in Publicis Groupe. As a Business-Driven Communications Partner, MSL China is committed to making meaningful IMPACT on our clients’ BUSINESSES through cutting-edge ANALYTICS, unique CREATIVE, earned-first STORYTELLING, strategic STAKEHOLDER ENGAGEMENT and sophisticated INFLUENCER MARKETING.

Recent Awards

2025 Asia-Pacific Stevie® Awards “Most Innovative PR Agency of the Year”
2024 Campaign Asia “Greater China PR Agency of the Year”
2024 Provoke Media “Greater China Consultancies of the Year”
2024 Asia-Pacific Stevie® Awards “Most Innovative PR Agency of the Year”

Major Clients

Nippon Paint, Mars, L'Oreal

Recent Projects

ESG Communications

Key Team Members

Peggy Sun Head of Marketing & Innovation peggy.sun@mslgroup.com
Sarah Jiang Head of Business Development sarah.jiang@mslgroup.com