CASE STUDIES | The Source

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Case Studies

Brand Strategy / VI Design

Advertising
- Print Design & Production
- TVC and Video Creative & Production
Branding
- Brand Strategy / VI Design
- Communication Strategy
- Marketing Research & Analysis
Marketing Services
- CRM / Direct Marketing
- Exhibition Design & Production Services
- In-store POSM / Merchandising & Logistics Management
- Sales Promotion / Activation / Roadshow
Digital Creative
- Digital Integrated Campaign
- Digital Advertising
Digital Technology
- UX / UI Design & Development
- AR / VR
- Data Management
E-Commerce
- E-Commerce Communication Design
- E-Commerce Operation & Maintenance
Media Buying
- Traditional Media Buying
- Digital Media Buying
- Sponsorship / IP
Media Planning
- Media Strategy & Planning
- SEO / SEM
PR
- PR Event
- Media Relation
- Crisis Management
- CSR
- Entertainment / Celebrity Cooperation
Social Media
- EPR/IWOM
- Content Development
- KOL Marketing
- WeChat / Weibo Management
Agency Management
- Agency Model
- Agency Review
- Agency Pool Setup
- Agency Relationship
MarCom Optimization
- Media Auditing
- Cost Benchmarking
- Performance Evaluation
- Investment Assessment

Industry

.Com
Alcohol
Auto
Beauty, Cosmetics
Beverages
Building Materials, Equipment, Farming
Culture, Education
Energy
Entertainment, Media
Finance, Insurance
FMCG
Food
Fuel, Oils
Furnishings, Household Appliances
Healthcare, Pharmaceutical
Household Products
Jewelry, Watches
Luxury
Office Machines, Office Supply
Personal Electronics
Property
Public Services
Restaurants
Retail, Apparel
Sporting goods
Telecoms
Tobacco
Travel, Tourism
Miscellaneous
Cross Categories

Brand Strategy / VI Design Clear

Moxy Hotels Play Beyond

Moxy Hotels 2022

Media.Monks

One Winter

adidas 2020

TBWA\China Group

Uniqlo Heattech

Uniqlo 2020

TBWA\China Group

Ring Fit Adventure

Nintendo Switch™ 2020

TBWA\China Group

BOSCH- Don't Hang Out Your Privacy

BOSCH 2020

BBDO

Hands up to Legends

League of Legends 2020

TBWA\China Group

Gudetama

adidas NEO 2020

TBWA\China Group

Dove Put Pleasure First

Dove 2020

BBDO

2020 Women Campaign

adidas 2020

TBWA\China Group

On the Tmall SBD, adidas originals superstar established a historical sales record

adidas Originals 2020

arkr GROUP

KFC - The Iron Hammer’s Tears

KFC 2020

Ogilvy

Roewe — Tik Tok car marketing is worth looking

Roewe 2019

arkr GROUP

Encounter The Unexpected

Singapore Tourism Board 2019

TBWA\China Group

Tmall Gen Z

Tmall 2019

BBDO

Huawei - Cloud for Good

Huawei 2019

Ogilvy

Oishi Kraken Launch Campaign

Oishi 2019

Wunderman Thompson

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